The Electric Vehicles UK team at Electric Boulevard, Battersea Power Station
Electric Vehicles UK (EVUK) – an ‘industry-to-consumer accelerator’ – announces its board structure, new executive team, its founding superpartners, and a programme of activities for 2025/2026.
After a year of provisional activities, and a comprehensive consultation period with the whole EV industry, Electric Vehicles UK establishes itself formally as a membership organisation with the mission to ‘drive demand’ for battery EVs, employing its #CheaperBetterBatteryElectric strategy.
Rather than lobby Government, or rely on taxpayer funding, Electric Vehicles UK is going to proactively initiate a 16-point EV industry-funded programme of activities, targeted at policymakers, press and potential purchasers alike, including:
- An ‘economic value census’ of the UK’s EV industry to demonstrate its value in 2025, and over time.
- Support for a consumer campaign to advertise key benefits of battery EVs to prospective buyers.
- A year-round national test drive database to enable end-users to try battery EVs before they buy.
- EVUK will kick-off its campaign with a combination of EV education and test drives at the Labour Party Conference in Liverpool in late September, an EV driver photocall at Everything Electric South in Farnborough in October, and a new event at LinkedIn in November entitled, ‘Everyone Electric’.
Founder, Dan Caesar had this to say:
“After 12 months of consulting with the EV industry in the UK, we can confirm that it is crying out for a seat around the policymaking table, as well as the opportunity to create a positive narrative around battery EVs, and to drive demand through marketing and test drives. That is what Electric Vehicles UK intends to deliver in the year ahead.”
Chairperson, Dr Andy Palmer added:
“The EV industry in the UK is at a crossroads. If it can convince policymakers, press and purchasers of the value that battery EVs offer for individuals, we can accelerate uptake of used and new EVs alike. Failure to capitalise on the economic and technological benefits of electrification of vehicles, and adjacent technologies, could hamstring us for decades.”
CEO, Tanya Sinclair concluded:
“Having spent over a decade in the sector, representing UK, US, and Asian-based companies, I recognise the globalised complexity of our industry’s current challenges. This is why it’s refreshing to take on the leadership of an organisation that’s focused on ‘driving demand’ and delivering tangible results for our industry as a whole and our partners in particular.”
Electric Vehicles UK has received significant commitment from partners across the EV industry and will reveal its full list of partners in October. 3 OEM and 3 non-OEM ‘superpartners’ will join the board and work with Electric Vehicles UK to increase its impact over time. 2 of its non-OEM partners include Octopus Energy and OVO Energy, who have around 12 million customers combined in the UK alone.
Fiona Howarth, Founder & Director of Octopus Electric Vehicles:
“EVUK has done a fantastic job in its launch year, and Dr Andy Palmer and Tanya Sinclair’s arrival demonstrates the ambition they have to advance battery electric vehicles. Both have incredible experience and EVUK’s initiatives could not come at a more important time. We look forward to working with them to make the case that electric vehicles are not just the future, but are cheaper and better for consumers right now.”
Alex Thwaites, Director of EV at OVO:
“We’re excited to join EVUK as a superpartner, at a pivotal time for the industry. By working together, we can make it easier for households across the UK to switch to electric, reduce their carbon footprint, and be rewarded for embracing the green transition.”
EVUK activities commence formally from 1st October 2025 and interested, prospective partners are recommended to contact the executive team no later than Tuesday, 30th September 2025.
